Product Marketing Specialist Job at Samyang America, Inc., Brea, CA

U2RrU1ZPZkxlSjEra0ZPT1AwN0VPbXdsdHc9PQ==
  • Samyang America, Inc.
  • Brea, CA

Job Description

Samyang America is seeking a motivated and detail-oriented individual to join our growing team as a Product Marketing Specialist . In this role, you will play a key part in supporting the development and execution of go-to-market strategies for new product launches - driving awareness, demand, and adoption across the U.S. market.

You will conduct consumer and market research, help shape product direction, and collaborate with both HQ and internal stakeholders to bring exciting new products to life. This is a great opportunity to be part of an innovative, fast-paced team with a passion for delivering high-quality food products to consumers.

Responsibilities:

  • Assist in the development and execution of product launch initiatives and campaigns to drive awareness, demand, and adoption of new products or product lines. This includes developing go-to-market strategy, launch plan, and defining metrics to track success.
  • Conduct market and consumer research to identify the needs, pain points and preferences of potential and existing consumers.
  • Define and prioritize product features, enhancements, and improvements based on market feedback and business goals.
  • Analyze sales data and market performance to make informed decisions on product portfolio optimization.
  • Collaborate with HQ partners and internal stake holders to align on product sample taste testing, consumer research, launch timeline and design process to ensure successful product launch.
  • Perform other duties as assigned.

Qualifications:

  • Bachelor’s degree in Marketing, Advertising or Business.
  • At least 2-3 years of experience with a consumer-packaged goods company.
  • Strong analytical and problem-solving skills.
  • Effective communication and collaboration abilities to work across different teams.
  • Bilingual in Korean & English is a must.

Benefits & Perks:

  • 100% Employer Paid Benefits (Medical, Dental, Vision)
  • 401K with Company Match
  • PTO Day for Company Anniversary
  • Monthly Meal Allowance
  • Monthly Cell Phone Allowance
  • Bi-Monthly Catered Lunches
  • Fully Stocked Snack & Cereal Bar

Job Tags

Similar Jobs

Peraton

Oracle Database Administrator / SQL Job at Peraton

 ...system deployed worldwide. Peraton is seeking a Senior Oracle and MS SQL Database Engineer to lead and guide all design and upgrade efforts...  ...analysis, hangs or unresponsive servers, SQL Server administration tools, auditing issues, database maintenance plans and exceptions... 

Toledo Steel Supply

3rd Shift Overhead Crane Operator Job at Toledo Steel Supply

**Position Summary** The Overhead Crane Operator will operate a remote overhead crane to distribute full steel plates, work orders and shipments to the appropriate area in the shop. This position must adhere to and observe workplace safety rules and guidelines. The Crane... 

La Amistad Behavioral Health Services

INTAKE COUNSELOR (DEGREED) PRN Job at La Amistad Behavioral Health Services

 .... Exhibits effective oral and written communication related to Patient Intake Process. Qualifications Education: Masters degree from an accredited university in a human service area or RN Experience: Minimum two-years of Clinical experience in psychiatric... 

Work At Home Job Source

Remote Medical Transcriptionist (Contract) Job at Work At Home Job Source

Work at Home Job Source is now in search for a Remote Medical Transcriptionist to work in the U.S. only. JOB TYPES: Contract; MUST be a U.S. citizen. JOB REQUIREMENTS: Computer, Internet, and a home office set-up. PAY RANGE: $15.00-$60.00 per audio hour transcribed... 

Newport News Behavioral Health Center

Mental Health Technician (No College Degree) (ACUTE) Job at Newport News Behavioral Health Center

 ...at least 21 years of age. Must have one of the following: ~ Bachelors degree from an accredited program in an area of human services, which includes, but may not be limited to the following: psychology, sociology, political science, counseling, criminal justice, pastoral...